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Glossary Entry
Marketing > Need versus Demand
Ready
Subtopics:
Principles of Economics, esp Supply and Demand, Explore the ethical issues surrounding the creation of creating unneeded services, Elective procedures vs. required
Learning Objectives:
Undergraduate
students should be able to
Define need and demand as it pertains to healthcare in the US
Identify factors that affect each
Explain the importance of customer needs and wants as a foundation for institutional decision making
Graduate
students should also be able to
Differentiate need and demand
Explain how the context of the US healthcare delivery system affects need and demand
Explain how pricing affects need and demand.
Analyze the idiosyncracies of the US healthcare marketplace that disrupt a pure supply/demand economic structure
Created By:
Gerod Blue
12-17-2012
Last Updated By:
Gerod Blue
12-17-2012
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