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Subtopics: Role of information management in: improving quality, Cost-benefits evaluation, Economic cost/benefits, Non-economic cost/benefits Learning Objectives: Undergraduates should be able to Articulate criteria by which to evaluate the impact ...
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This content area addresses the management of information and of information systems. The focus of the curriculum is on developing management competencies that prepare the student for participation/leadership in information technology strategy and decision making and ...
Bloom’s Taxonomy: a classification system of hierarchical educational goals developed by Heinrich Bloom Class : a short-term (60-120 minute) instructional module intended to convey a specific and highly-focused body of information, covering one or more KSAs and ...
Subtopics: Information technology, Information systems, Informatics, Types of data, Data exchanges, External IT environment trends, IT trends in healthcare Learning Objectives: Undergraduates should be able to Define the terms and concepts of information ...
Subtopics: Personality versus situation, For-profit versus non-profit organizations Learning Objectives: Undergraduates should be able to Describe the different sources of power Graduate students should also be able to Analyze the ...
Subtopics: Ethics of premium pricing Learning Objectives: Undergraduate students should be able to Define the basic theories of pricing and utility curves Understand how insurance interrupts free-market price response Identify factors ...
Subtopics: Sales, Marketing communications, Public Relations, Advertising , Online tools Learning Objectives: Undergraduate students should be able to Describe elements of traditional promotion Compare the advantages and disadvantages of ...
Subtopics: Enrollment, premium accounting, claims, provider contracting, member services, sales/marketing, information technology, finance, accreditation, subcontracting (pharmacy, behavioral health, specialty care) and underwriting. Learning Objectives: Undergraduate ...
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Marketing is NOT advertising. It is understanding one’s customers and their needs, creating products (aka goods and services) to meet those needs, and delivering them in the way the customer wants and for a price they are willing to pay. The course on Marketing may be ...